Adapting to Disruption

As marketers, we are often the drivers of disruption. But in 2020, we got way more than we bargained for.

In true marketer fashion, we have been adjusting and accommodating, but we’ve never seen disruption like this. It has impacted our field in every industry and company and at every level. And there is no end in sight for the changes that seem to just keep on coming.

Join us on Thursday, October 8 as we host a virtual panel discussion on Adapting to Disruption. Our panel of experts of local marketers will discuss how they have adapted to this disruption. For example, what changes have been made to marketing strategy and plans? How has the pandemic impacted marketing performance?

We will discuss these topics and anything else on your mind, to share solutions and learn from each other. A very special thanks to this panel of experts – and our newest ANA Milwaukee board members – which will share their stories as local marketers adapting to disruption through the lens of corporate, agency and consulting models:

• Ryann Greve – Aarlin Consulting, ANA Mke Programming Chair – People Series

• Betsy Rowbottom – SRH Marketing, ANA Mke Programming Chair – Process Series

• Beau Walter – Standard Process, ANA Mke Web Chair

And finally, we will give you a preview of what’s in store for ANA Milwaukee, as professional marketing organizations have been disrupted too. We’re aiming to deliver valuable programming, networking and learning opportunities to you and are looking forward to sharing what’s in store.